Madrid, 21 June 2017. After several months of joint work by the San Telmo International Institute and the Osborne Foundation, the business case for "El Toro de Osborne" has been presented. The case was headed and written by José Luis del Pueyo, professor at the Business Management Department of this business school.
The presentation of the case took place this week in Madrid by the San Telmo International Institute and had a hundred attendees, all former students of this institution, and with the participation of Ignacio Osborne – president of the Osborne Group. Following the presentation of the case, a panel discussion took place in which Luis Morillas, CEO of Morillas Brand Design, and Miguel Otero, General Director of the Forum of Leading Brands of Spain, took part.
